Being creative always sounds fun and easy, but it can be anything but. Never fear! I’m here to share with you ways to get the creative juices flowing.
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Brand and Marketing Industry Updates for April and May
A quick update on the brand and marketing industry over the past two months, from the effect of GDPR on digital marketing to Chrome’s increased security standards, plus a fun story about Superhero Moms!
Read more of Brand and Marketing Industry Updates for April and MayDCCU Brand Campaign – “Our Story Is Your Story” (Farmer)
DuPont Community Credit Union wanted to reinforce their genuine commitment to the Shenandoah Valley community and their continued support of all of their members’ stories. Gravity Group collaborated with DCCU to produce an integrated campaign around an archetype character, or portrait, of a DCCU member in the Shenandoah Valley.
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DCCU Home Equity Line of Credit Special Offer
DuPont Community Credit Union wanted to raise awareness of their Home Equity Line of Credit product. To accomplish this, Gravity Group collaborated with DCCU to produce an integrated campaign that showcased homeowners using a HELOC to kick off spring renovation projects.
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Make a Difference: Your Guide to Office Composting in the ‘Burg
After over a year of composting our food waste at Gravity, we thought we’d share the resources we’ve developed to make composting work in an office setting.
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Brand and Marketing Industry Highlights from March & April
A quick update on brand and marketing industry updates over the past two months, from Google curbing “bad ads” to resources for businesses looking to get started on Pinterest, and trends in native advertising.
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5 Steps for Your Brand Guide
Maintaining a consistent brand identity and tone is vital in this day and age, and a key part of that is developing a Brand Guide that is easy for your team to find and use. Here are some steps to take in creating and then consistently using your Brand Guide.
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The Get Started Guide for Successful Web Projects
Our step-by-step guide will help you lay a strong foundation for your web project, from prioritizing goals, to defining your audience and forming your web team.
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Six-Second Storytelling
Bumper Ads allow you to creatively tell your brand story in 6 seconds. Check out some of my favorite examples and tips on how to effectively use this new type of advertising.
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Simple is Better: Ads that Showcase the Three Point Stance
Let’s take a look at some great ads that keep copy concise without sacrificing creativity!
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