Brand Story Podcast
The Brand Story podcast features in-depth conversations with marketers, leaders, and brand storytellers about their professional journeys and the impact they’re making on the world around them.
Fostering Community Through Storytelling featuring Andrea Dono
Executive Director of Harrisonburg Downtown Renaissance
Fostering Community Through Storytelling
How do you tell the story of a community? We’re talking with Andrea Dono, Executive Director of Harrisonburg Downtown Renaissance about the revitalization of Harrisonburg’s downtown. Andrea shares why you should always stay true to your mission (especially during difficult times), share your organization’s personality, and how storytelling builds community.
Scripts Are the Starting Line featuring Ken Marcus
Senior Writer at The Martin Agency
Scripts Are the Starting Line
Today we’re talking with Ken Marcus, Senior Writer at The Martin Agency, who has played a major role in campaigns for brands like GEICO and Sling. Ken takes us through the creative process, from building strong relationships with clients, collaboration, writing for comedy, and being single-minded in your messaging.
Be First Second featuring Khalil Garriott
Director of Branded Content and Executive Editor at James Madison University
Be First Second
How do you tell a story that makes an impact? Today we’re talking with content creator Khalil Garriott, Director of Branded Content and Executive Editor at James Madison University, about storytelling, thinking like a journalist, and why your content should celebrate — not sell.
Cultivating Social Community featuring Zain Gaziani
Head of Community & Social Media for VeeFriends
Cultivating Social Community
How often do you follow your gut instincts? Today we’re talking with Zain Gaziani, Head of Community & Social Media for VeeFriends, about risk versus reward, the positive impact of social media, and meeting challenges with enthusiasm.
Adopting an Abundance Mindset featuring Jay Harrington
President of Harrington Communications
Adopting an Abundance Mindset
Is it possible to build successful relationships online? Today we’re talking with thought leader Jay Harrington, president of Harrington Communications, about building relationships through LinkedIn, storytelling, and the importance of adopting an abundance mindset.
Building Authentic Connections featuring Judith Trumbo
CEO of VMRC
Building Authentic Connections
It takes a village to build – and deliver – a brand promise. Steve talks with Judith Trumbo, CEO of VMRC, about how to build community, position your brand’s differentiators, and the importance of authenticity to your audience.
Leadership Through Listening featuring George Pace
Founder of Shenandoah Valley Angel Investors
Leadership Through Listening
Helping a company through a difficult time shaped George’s philosophy on leadership. He shares why you should hire people smarter than you and how to empower your team.
Your Culture is Your Brand featuring Carrie Willetts
Senior Healthcare Executive
Your Culture is Your Brand
Armed with stories from the front lines of hospital staff, Carrie shares real-life examples that illustrate how a brand touches every aspect of an organization and those it serves.
The Healthy Skeptic featuring Scott Witthaus
Film and Video Editorial, Faculty - Brandcenter at VCU
The Healthy Skeptic
Partner at Low Country Creative and a professor of visual storytelling at VCU’s Brandcenter, Scott has advice for all the visual storytellers out there: embrace change.
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Find Full Episodes
Read the news about Brand Story’s fourth season.