Tag: Storytelling

The Art of Visual Storytelling

Wade Forbes is no stranger to the art of visual storytelling. As the Chief Illustration Officer of RedTale Communications, Wade helps others tell their stories through engaging visuals, finding new ways to effectively convey messages and capture attention. In this episode, Wade shares his unique perspective on the art form and how you can better use visuals to help convey your message. We discuss the impact visuals can have on communication and connection, and how to leave a lasting impression.

Writing for President Obama

Terence Szuplat had the opportunity of a lifetime at just 20 years old – a speechwriting internship in the White House. It’s what led to his passion for presentation writing, and after freelancing for many years, he returned to the White House to become one of former President Obama’s longest-serving speechwriters. In this episode of Brand Story, Terry talks about the importance of telling a story in everything you write and what it takes to connect with an audience.

The Storyteller’s Storyteller

George Tannenbaum is an advertising icon and true veteran in the world of copywriting. Having spent nearly four decades in the world of advertising and creative direction for the world’s top brands, he shares his journey of moving from working for a renowned ad agency to now working for himself — and what he’s learned along the way.

Writing is a Craft

In this episode, Kate Kelly, a talented writer, speaker, and historian, shares how curiosity drives good storytelling, why it’s important to respond to your audience, and how to get started writing.

When Your Mission is Your Brand

In this episode, we talk with Pat Craig, Founder and Executive Director of The Wild Animal Sanctuary. Pat shares his incredible journey from becoming the youngest person licensed in the industry to leading the largest carnivore sanctuary in the world.