Tag: Storytelling

Say it Well

Say it Well

Podcast

In episode 85 of Brand Story, host Steve Gillman welcomes back Terry Szuplat, former speechwriter for President Obama and author of the award-winning book “Say It Well: Find Your Voice, Speak Your Mind, and Inspire Any Audience.” Terry shares insights on the power of storytelling in leadership and communication, emphasizing how compelling narratives can drive connection and inspire action. He discusses the core beliefs that motivate individuals to engage with organizations and the importance of effective communication.

Season 4 Favorite Moments

Season 4 Favorite Moments

Podcast

From content marketing and branding to creative strategy and AI, this season of Brand Story featured insights from professionals at the forefront of their industries. In this episode, we revisit some of our favorite moments, showcasing advice on innovation, leadership, creativity, and staying ahead in an ever-evolving landscape.

Whether you’re a new listener or a longtime fan, this episode is packed with actionable tips and inspiring stories to help you elevate your work and sharpen your skills—no matter your field.

Featuring guests Dana Herra, Maya Guice, Ross Martin, Alison McCauley, and Tara Lawell with host, Steve Gilman.

The Creative Leader

The Creative Leader

Podcast

Being a successful creative leader takes three things — strong communication, a willingness to collaborate, and the ability to challenge yourself. In episode 82 of Brand Story, Chief Creative Officer at Rethink, Tara Lawall, talks about the transition from being a senior creative to a creative director and how having a supportive culture plays a role in the successful creative campaigns at Rethink. You’ll hear about the “crafts” that help lead new ideas, how to embrace different forms of creativity, and why being a teacher can be a huge benefit for new leaders.

Immersive Brand Experiences

Immersive Brand Experiences

Podcast

Define your audience. Be genuine. Tell your story. As the Director of Strategy at BRC Imagination Arts, Maya Guice helps translate brand and cultural stories into transformative human experiences. In this episode, we hear from Maya about how she uses authentic storytelling techniques to bring stories to life, and the importance of including diverse perspectives at the table.

A Food Influencer’s Life

A Food Influencer’s Life

Podcast

Las Vegas has no shortage of food choices, and Philip Tzeng has them all at his fingertips. As a content creator and food marketer based in Las Vegas, Philip has gained a huge following by sharing positive restaurant reviews and building relationships within the Vegas food scene. In this episode, he’s pulling back the curtain to talk about what goes into content creation, working with restaurant brands, and the constantly changing social media landscape.