The Soda Wars
Regardless of whether you drink soda or not, you’ve heard of the long, heated rivalry between Coca-Cola and Pepsi. It has been going on for over a century and while I personally can’t tell the difference between Coke, Pepsi, and […]
Tag: Marketing
Take the Shot
There are many learning styles, and over the years I’ve discovered that I learn best by doing. I can memorize facts and statistics after hearing or reading them, but to me, nothing beats rolling up my sleeves and trying something […]
The Essential Role of Curiosity
One of the most important things I do as Media Specialist at Gravity Group is to read. This may seem odd, but in the technology field, advancement is fast and I have to know what is going on. Staying on […]
Dodge and Anchorman: Win-Win Cross Marketing!
It’s not often you see a beautifully clear – not to mention drop-dead hilarious – example of successful cross-marketing. But that’s exactly what marketers for both the Dodge Durango and the new film “Anchorman 2” have produced.
3 Tips for a Better Monday
What’s the first thing that comes to mind when you think of Mondays? For most people, it’s dread. It starts on Sunday evening. You start to feel anxious at the thought of returning to work, and by bedtime, you’ve become […]
