At Gravity Group, we’re very proud to announce our Brand Challenge for 2014! In the past, Gravity Group’s Nonprofit Brand Challenge has consisted of us partnering with a single local nonprofit each year to help with their marketing and brand awareness …Read more of Gravity Group’s 2014 Brand Challenge
Having been both a volunteer and Board Member of numerous non-profits and civic organizations, I’ve witnessed first-hand the struggle organizations face when trying to market themselves. Because non-profits need to stretch their budgets to accomplish t …Read more of 5 Tips for Marketing Your Non-Profit
Virginia Mennonite Retirement Community (VMRC) wanted materials to support fundraising efforts for their their new, innovative long-term care neighborhood, Woodland Park. Gravity Group and VMRC worked closely to develop a campaign that focused on Woodland Park being the next step in VMRC’s long-history of high-quality, innovative care.Read more of VMRC Woodland Park Fundraising Campaign
Gravity Group’s Creative Director, Christian Perritt, recently presented “Branding for Nonprofits” as part of the Nonprofit Institute’s Lunch and Learn series at James Madison University. He explained the difference between brand and brand identity and …Read more of Branding for Nonprofits
It’s hard to believe that it’s been a year since we kicked off our first “official” Brand Challenge. We’re excited with the results from 2011, where we collaborated with that year’s winner, NewBridges Immigrant Resource Center (if you haven’t seen the …Read more of We’re kicking off our 2012 Brand Challenge
Gravity Group selected NewBridges Immigrant Resource Center as the winner of its 2011 Brand Challenge earlier this year. Since then, we’ve had the pleasure of working with NewBridges to develop a fresh brand identity – including a logo and tagline – as …Read more of 2011 Brand Challenge Results
With our 1st annual Brand Challenge, we’re challenging you – our hometown readers, clients and friends – to take a little time and nominate a small nonprofit that needs brand or marketing help. If you don’t work or volunteer at a small nonprofit, then …Read more of So what’s this “Brand Challenge” thing?