Branding for Nonprofits

By Lindsey Laughlin

Gravity Group’s Creative Director, Christian Perritt, recently presented “Branding for Nonprofits” as part of the Nonprofit Institute’s Lunch and Learn series at James Madison University. He explained the difference between brand and brand identity and used stories and case studies to show how nonprofits and businesses alike can build their brand and reach their audience. Thank you to JMU, the United Way of Harrisonburg and Rockingham County, and the Nonprofit Institute for including us in this event!

If your nonprofit needs some one-on-one brand and marketing attention, enter Gravity Group’s 2012 Brand Challenge. One lucky organization will receive a FREE brand and marketing solution, tailored to meet its specific needs! Entries will be accepted online through February 29th.

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