Creating a testimonial video is a collaborative endeavor that requires active and empathetic listening in each stage of production.Read more of The Key to Making a Great Video Testimonial: Listening
Stories are what drive people to participate, believe, and buy. A compelling brand story is crucial to your company’s growth and success.Read more of Telling Your Brand Story
Congratulations to our client Shenandoah Valley Organic on five years of improving the lives of farmers, chickens, and home cooks.Read more of Happy Birthday, SVO!
Meet the team! Mark Fenton, videographer, editor, and all-around Media Specialist shares his experience at Gravity Group.Read more of Meet Mark Fenton, Videographer
Maintaining a consistent brand identity and tone is vital in this day and age, and a key part of that is developing a Brand Guide that is easy for your team to find and use. Here are some steps to take in creating and then consistently using your Brand Guide.Read more of 5 Steps for Your Brand Guide
Bumper Ads allow you to creatively tell your brand story in 6 seconds. Check out some of my favorite examples and tips on how to effectively use this new type of advertising.Read more of Six-Second Storytelling
The statistics don’t lie; Instagram is a pivotal social platform in today’s mobile and social world.Read more of Picture This: Instagram and Your Brand
We share sustainable ways to spread the work of producing social content to a larger group, while presenting a coherent, relatable brand to your audience.Read more of Power in Numbers: Strategies for Managing Your Social Brand as a Team
Meet the team! Stephanie Sprouse, graphic designer and illustrator, shares her experience at Gravity Group.Read more of Meet Stephanie Sprouse, Designer
A conversation about brand storytelling and its role in growth, and where marketing fits in.Read more of What is Brand Storytelling?