Our step-by-step guide will help you lay a strong foundation for your web project, from prioritizing goals, to defining your audience and forming your web team.
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PROJECT
Meet Our New Production Van
Gravity Group has a new production van! Predictably, I’m geeking out about this quite a bit. This 4-wheeled gear monster is customized inside and out to store a lot of equipment so we are prepared for any situation on set.
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Shooting A Video? Never Fly By The Seat Of Your Pants
Pre-production is the foundation of video. Skip out on it, and the quality of the video will certainly suffer. I can arrive on set, put up lights, and run a camera in a technically perfect way, but without pre-production, I won’t be telling the best st …
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Perspective Is Everything
In video production, choosing the right perspective is crucial. Any connection with an audience using visuals has a point of view from which the camera shoots, and choosing the right location, angle and field of view can make or break your video. Say, …
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Three Benefits of Digital Marketing
You know that feeling you get when you unwrap a gift and what’s inside isn’t what you were expecting. You try to freeze the smile on your face so that the look of disappointment doesn’t register and upset the gift-giver who’s anxiously awaiting your re …
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