Tag: Marketing

The First Technology

Stories are more than a way to communicate—they’re how people make sense of the world. In this episode, Park Howell explores why storytelling is one of humanity’s oldest technologies, how authenticity builds lasting brands, and why “artful intelligence” can help amplify human creativity rather than replace it.

The Future of Content

The future of content isn’t just about new technology—it’s about new conversations. William Mellis and Eric Markgraf share the vision behind Jupiter Festival and why they set out to create a new kind of gathering for the industry to learn, collaborate, and shape what’s next.

Curiosity First

Great marketing isn’t about saying more—it’s about understanding more. In this episode, Diane DiCarlo shares why customer insight is a competitive advantage, how curiosity leads to better strategy, and what organizations can learn when they take the time to listen.

Ideas That Move People

The best ideas don’t just capture attention — they create consequences. In this episode, Leeann Leahy shares why emotionally resonant work matters more than ever, how curiosity fuels creativity, and why agency culture should be built around people, not perks.

Your Brand’s Secret Weapon Isn’t Logic – It’s Happiness

Emotion has a powerful influence on how consumers perceive and choose brands. Understanding why happiness shapes decision-making, how emotional resonance builds loyalty, and how to intentionally incorporate joy into your strategy can give your brand a meaningful competitive edge.