Every brand has the dream of ranking on the first page of Google. Even better, in the number one spot. As consumers face a larger sea of content than ever before, gaining website traffic from search results has become difficult for many brands. Standing out from the competition and getting in front of your audience with the right content at the right time is crucial. That’s where Search Engine Optimization (SEO) becomes your brand’s best friend.
Video is a form of media that has taken the digital landscape by storm in recent years. Being able to understand what video marketing is, why it’s important for both marketers and consumers, how video can be used, and how to build a strategy can help your brand successfully incorporate video into its content mix.
Brands can no longer afford to limit their marketing to campaigns. The new marketing roadmap uses a range of techniques to stay top of mind with audiences throughout the year.
Getting back into the swing of things can be hard. Here are some tips to help marketers make a good start each year.
A roadmap is an important tool that keeps all marketing efforts on track and helps you save money. We’ll help you get others on board and translate your roadmap into action.