How you say something is just as important as what you say. Here are some tips for using fonts to support and strengthen your message.
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Tips for Breathtaking Landscape Photography
These easy tips will make a big difference in your landscape photography, whether you’re using a phone or a DSLR.
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Designing for the Medium
If you’re not designing for the medium, you’re missing a big opportunity. Here are some tips for getting the full value from your marketing.
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Meet Ros O’Brien, Gravity Marketing
Meet Ros–writer, editor, web and graphic designer, and head of internal marketing at Gravity Group.
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Visual Weight Matters in Marketing
Visual weight is so deeply embedded in design and marketing that it often goes unnoticed. In this post, I will explain how it can be used as an invaluable tool in design for marketing campaigns.
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Simple is Better: Ads that Showcase the Three Point Stance
Let’s take a look at some great ads that keep copy concise without sacrificing creativity!
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Meet Stephanie Sprouse, Designer
Meet the team! Stephanie Sprouse, graphic designer and illustrator, shares her experience at Gravity Group.
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The Creative Challenge
Get the creative juices flowing with this great exercise for teams.
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How Brand Concepts Inform Logo Design [A CASE STUDY]
We deconstruct the Gravity Group logo in terms of what it says and how it says it, translating strategy into visual design.
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Conveying Emotions Through Colors
Research into color theory can benefit many projects, from establishing a brand’s identity, to creating a theme for a brochure, or choosing the look of a button on a website.
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