Is your office space creating a positive brand impression? Use these strategies to give visitors and employees a memorable brand experience.Read more of Is Your Office On-Brand?
Go behind the scenes with Gravity’s founder: learn what he does, and what motivated him to create Gravity Group in the first place.Read more of Meet Steve Gilman, President & Brand Strategist
DCCU wanted to reflect the ways they are here for their members, so we developed a brand campaign with a collage of member stories from every life stage.Read more of DCCU Brand Campaign–We’re Here for Our Members
In this post, we look at how to build a Brand Positioning Strategy and the foundational components of that strategy.Read more of The Power of Positioning (Part 2)
Stories are what drive people to participate, believe, and buy. A compelling brand story is crucial to your company’s growth and success.Read more of Telling Your Brand Story
Congratulations to our client Shenandoah Valley Organic on five years of improving the lives of farmers, chickens, and home cooks.Read more of Happy Birthday, SVO!
Gravity Group developed a :30 video for digital placement that transports the viewer “through” the Farmer Focus label as part of SVO’s national brand campaign.Read more of Shenandoah Valley Organic Farmer Focus Brand Campaign
Gravity Group worked with the newly-formed Alliance for the Shenandoah Valley to create a vibrant, clean, and eye-catching look that reflects their mission.Read more of Alliance for the Shenandoah Valley Logo Design
When we start work with a new client, we usually begin with Brand Position because of the important role it will play in any marketing we develop. Here’s an exercise you can do to witness successful positioning in action.Read more of The Power of Positioning (Part 1)